The workshop, as part of the Alipay - NUS Enterprise Social Innovation Challenge, is targeted at enterprises that seek to create specific social impacts as primary goals. We will explore how different business model can be developed to achieve those impacts with financial viability as a secondary, albeit important, consideration, through concrete examples of actual social enterprises to illustrate. Workshop participants are then invited to apply this holistic analytical framework to examine their own business ideas, and to share their new learnings.    Programme: 0900 - 1000: Registration and breakfast networking 1000 - 1300: Incorporating Social impact Into Business Model Design 1300 - 1400: Lunch 1400 - 1800: Pitching for success (Note: focus on judging criteria) Target 30 teams max (up to 60 participants) About Alipay-NUS Enterprise Social Innovation Challenge The Alipay-NUS Enterprise Social Innovation Challenge is a joint initiative to seek out the most innovative social impact enterprises, with a focus on digital technology towards building an inclusive society. Top innovations will receive further support to amplify their positive impact on society. Apply for the Challenge - http://alipaynusseachallenge.com/sign-up/