Understanding the power of social media and how to utilize them properly can be powerful tool in scaling your startups and businesses. Come join us and find the answer to these questions; how to determine the right one among hundreds of social media platform, how to define your target audience and engage with them, how to define the frequency of posts or updates, how social media campaign ties into traditional marketing plan, how to analyze, creating content plan, measuring success, and how to determine budget. Learn from the guy who’s worked with both startups and big brands. Handari Putro aka “Masiputs” is the Head of Digital at Skenario. With more than 10 years of experience in social media and digital marketing, he has run social media campaign and activation for startups as well as big brands like Samsung, BTPN, L’Oreal Paris Group (L’Oreal, L’Oreal Men, Garnier, Garnier Men, Maybelline), Sequis Life, Belibis, Bread Life, and many more.